Paper? for a film director....
For a director / producer pairing, who’s product is moving image – We needed a solution that involved the idea of Paper, but in a way that appeared to be part of a motion treatment. Something that felt magical, and not final. a part of a treatment that could by default have multiple outcomes. We also wanted the solution to mean different things to different people. Klecksography became a great solution – the art of dropping ink on to paper then folding it to create image – in this case in a way to replicate a dragon. the result being the brand mark above.